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Nutshell Toys Brings British Wildlife to Home & Gift
Inspired by the wildlife children can actually spot in
gardens, parks and hedgerows, every Nutshell character is designed to be more
than just a toy. The collection encourages children to recognise, appreciate
and feel connected to the animals around them.
“Some toys are just toys. Ours are meant to lead
somewhere,” says Nutshell Toys founder Fiona. “A child is given a badger and
starts looking for badgers. That’s where it begins.”
Each character has its own personality and story,
helping to spark curiosity about British wildlife while encouraging imaginative
play. Thoughtfully designed in the UK and rooted in a love of the countryside,
the collection combines timeless design with sustainable materials, using linen
and cotton blend fabrics with recycled filling.
Since launching to retailers in September 2025,
Nutshell Toys has built a growing network of stockists across the UK. More
recently, the brand has turned its attention to building a direct connection
with families online, where it has seen rapid growth and enthusiastic support
from parents seeking toys that connect children to something real.
The collection is available in two complementary
sizes. The smaller animals are designed as companions for everyday adventures,
arriving in beautifully illustrated keepsake tent boxes. With a daytime
woodland scene on one side and a cosy night-time setting on the other, the
packaging becomes part of the play experience, encouraging children to create
their own miniature Nutshell world.
Alongside them, the larger animals are designed to be
the perfect cuddle size, comforting bedtime companions, gentle playtime friends
and treasured nursery keepsakes.
Designed for gifting and collecting, the range offers
retailers something distinctive within the children's category, combining
strong shelf appeal with storytelling, sustainability and a clear point of
difference. New characters will be introduced each season, helping retailers
keep displays fresh while encouraging repeat purchases as children build their
collections over time.
Visitors to Home & Gift are invited to discover
the collection, meet the family behind the brand and learn more about the
brand's mission to inspire a lifelong love of nature through play.
Distributed
at Home & Gift by S-c Brands
Stand:
Hall DP1 Stand: DP1-B122, DP1-B105